Simone Rocha at high street prices: in pictures
Always coveted Simone Rocha’s designs but never been able to afford them? Good news: she is doing a collection for H&M. Here’s our pick of the collection.
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Simone Rocha has been on H&M’s collaboration wishlist for a long time, says Ann-Sofie Johansson, the brand’s creative advisor. H&M has signed her up for a full collection, including menswear and kidswear. Trench, £139.99, skirt, £149.99, brogues, £199.99.
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Coat, £149, bralette, £69.99, dress, £149.99, and hairband, £39.99.
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Among Rocha’s favourite pieces are the “tulle dresses that can be layered over other pieces in the collection. They are really versatile and I can’t wait to see how other people will style and wear them,” she says. Tulle dress, £69.99, cloque dress, £149.99.
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Tulle jacket, £69.99, dress, £149.99, earrings, £34.99, and shoes, £139.99.
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The star attraction is the occasionwear, for a mood lift now and for going out when we can. Tartan dress, £119.99, shoes, £139.99.
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Tulle shirt, £49.99, T-shirt, £34.99, trousers, £79.99, and hair clips, £24.99.
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“My guy friends are really happy, as they’ve been asking me to do menswear for a decade now,” said Rocha over email. “Finally they have something especially for them. I love the men’s trench with the embellished collar.”Trench, £149.99
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Trench, £149.99, shirt, £69.99, trousers, £69.99, and socks, £17.99.
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Johansson predicts: “The accessories will be very popular. The earrings and hairclips are such a great price point and so sparkling and intricate – and so signature Simone”Tulle coat, £99.99, earrings, £34.99
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Tulle coat, £99.99, shirt, £59.99, skirt, £149.99, and bows, £24.99.
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The launch will be online only. H&M has confirmed there will be greater stock levels and a limit of two items of each style per customer. Jumper, £69.99, shirt, £69.99, brooch, £34.99
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Blazer, £79.99, T-shirt, £24.99, shoes, £199.99, and trousers, £49.99.
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This is the first time Rocha has produced a men’s and kids’ collection, and they’re among her favourite pieces. “The childrenswear is so sweet: little miniature versions of my signature dresses.” Dress, £39.99, shoes, £59.99.
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Cardigan, £34.99, headband, £17.99, dress, £39.99, trainers, £59.99, and socks, £5.99.
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Pearl details are one of Rocha’s signatures and a theme throughout the collection. Shirt, £29.99
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Jumper, £34.99 trousers, £34.99, T-shirt, £12.99, and hat, £19.99.
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Simone Rocha x H&M launches online only 11 March, hm.com Coat, £149.99, socks, £24.99, shoes, £139.99.